Who: KPMG & Azure OpenAI Service
KPMG, a global leader in professional services, has found an innovative partner in Azure OpenAI Service. Global Technology Leader and CIO for Tax at KPMG, Brad Brown, and Principal at KPMG, Cloud and Data Strategy, Rafiq Jalal, shared insights about how KPMG is leveraging Azure OpenAI Service to transform its service delivery model, impacting its coding lifecycle, enhancing product experiences, and improving content distribution.
What: Building a more efficient and intelligent service delivery model
KPMG’s adoption of Azure OpenAI Service forms the next step in their multi-year journey around intelligent automation. The technology offers an enterprise-ready solution that enables KPMG to enhance its data capabilities while meeting essential governance, risk, and regulatory requirements. The focus is on enhancing current automation capabilities and improving the service delivery model, with an emphasis on building trust, increasing accuracy, and mitigating risk.
Before: A need for a more dynamic service delivery model
KPMG’s vision to augment and maximize current capabilities necessitated significant investments in intelligent automation. The need for a more dynamic and adaptable service delivery model led to the adoption of Azure OpenAI Service, whose inherent usability is expected to spur high adoption rates.
The process: Incorporating Azure OpenAI Service into KPMG’s system
KPMG is incorporating Azure OpenAI Service into its Digital Gateway and other technology platforms. The solution provides a foundational layer for building use cases on top of generative AI. It gives KPMG greater control and ensures accurate lineage of information, thus aligning with their goals of trust-building and risk mitigation.
After: Measuring success and advancing business models
KPMG measures the success of this adoption based on its capacity to assist, augment, and enhance productivity for both its personnel and clients. They believe that the ‘fast-fail’ and iterative approach of Azure OpenAI Service will facilitate faster adoption and extend the tool’s capabilities, thereby providing demonstrable value from day one.
Specific use case: Enhancing tax data classification
KPMG’s global tax group has already begun utilizing Azure OpenAI Service. Their first use case focuses on efficiently identifying and classifying tax data relevant to ESG Taxes. Azure OpenAI Service is helping KPMG to assess data relationships and accurately predict relevant tax data and type. This process helps reduce risk factors and increase confidence in public tax contributions.
Conclusion: Azure OpenAI Service powering the future of KPMG
The integration of Azure OpenAI Service is set to transform KPMG’s service delivery models, enhance its current capabilities, and improve its business models. With an emphasis on productivity, accuracy, and risk mitigation, KPMG believes in the short ‘time to value’ of Azure OpenAI Service. This transformative journey signals the ushering in of a new era in KPMG’s approach to intelligent automation.
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