How can Artificial Intelligence (AI) be harnessed in crafting design solutions for business and e-commerce? Our speakers will share their wealth of experience and real-life examples to illustrate how AI can be accessible and beneficial, even for those without expertise in the field.
Event Format: Masterclass Keywords: AI Implementation, E-Commerce, Business Processes Date: June 8th Location: Textier HQ (Kadaka tee 63) Who should attend: Entrepreneurs, Department Heads Please note that the event will be conducted in both Russian and English.
Speakers and Topics:
Andrei Davidovich (Presentation in Russian) “AI in the Development of Design Systems for Global Brands”
Andrei Davidovich, Head of Design at GCORE (www.gcore.com), a global provider of infrastructure solutions, has paved the way for AI Cloud and developed numerous AI-enabled products. Having spent most of his career abroad working with companies such as McCANN Worldgroup, Saatchi & Saatchi, Accenture, Accor Hotels, and Superside, Andrei has collaborated with a plethora of international clients like AvaLabs, Barclays, Coca-Cola, Coinbase, Four Seasons, Mercure Hotels, Sodexo, and others. His experience enables him to approach complex problems using design solutions that drive business objectives and solve tasks at hand.
Key points of Andrei’s presentation:
- Advantages of using AI in creating design systems
- Examples of AI working with renowned companies
- Examples of AI in e-commerce
- Life-hacks on using AI assistants
Sven Luka (Estonia, Presentation in English) “An AI Approach to Creating an Advertising Campaign for Kaubamaja AS (annual turnover of €100 million)”
Sven Luka is the creative director of the advertising agency Imagine/TBWA.
Key points of Sven’s presentation:
- The role of AI in developing advertising campaigns
- How AI helps streamline work processes
- Examples of using AI in design (Kaubamaja case study)
